My Skills
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Inbound
Marketing
Providing valuable content to build trust and credibility makes an inbound marketing strategy essential for any business. I have developed this skill through my studies and previous experience.

Content
Creation
Experienced in creating engaging video and photo content using tools such as Canva, CapCut, and PowerDirector, with a focus on aligning with business targets to enhance user engagement and attract ideal leads.

Web Design
Skilled in using WordPress and Shopify, with a deep understanding of the importance of not only visualizing the business but also enhancing user experience.

SEO
Familiar with keyword research using Keyword Stream to target specific topics, with the ability to analyze websites using Google Analytics, measure results effectively, and improve SEO.
Work Experience
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JONATHON HAWES
Collaborated closely with the owner to develop a launch strategy for the lifestyle brand ‘JONATHON HAWES.’ This involved researching competitors to identify the target audience and differentiate the brand. Created a comprehensive social media plan, Additionally, built an eCommerce website on Shopify and proposed blog topics based on keyword research.
- Competitor Analysis
- Shopify
- Social Media Strategy
- Influencer Marketing
- Strategy
- e-Commerce
- SEO
Mon Pitou
For Mon Pitou, a French-inspired cafe offering dine-in, catering, and retail services, upgraded website SEO by improving keyword research, content optimization, and error fixes, boosting SEO scores from 76 to 82. Improved Pinterest strategy led to a 226% increase in impressions and a 224% rise in engagement within three months.
- SEO
- Webdesign


VANGIRL Meetup
Organized events and tasks using Asana, hosted four to six monthly gatherings, and achieved a 4.8 out of 5 evaluation from over 40 reviews for engaging communication. Developed social media guidelines, created content, and maintained a posting frequency of five to seven times a week. Implemented Facebook ads, resulting in over 300 new followers.
- Brand Guidelines
- Content Pillars
- Content Creation
- Video Editing
- Content Calendar Management
- Facebook Ads
- Community Management
- Task Management
Certifications
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- Social Media Marketing Certification| Hootsuite
- Hootsuite Platform Certification| Hootsuite
- Inbound Marketing Certification| Hubspot
- Google Ads Search Certification
- Google Analytics Certification